Chinese E-Commerce Plateforms

27 02, 2020

Some tips after my first experience as a speaker during a conference !

By | 2020-03-05T19:02:32+08:00 February 27th, 2020|Categories: Business, Chinese, Chinese E-Commerce Plateforms, digital art, Junior Consultant Project, Start-up, Success in China, Tourism|5 Comments

My first experience as a speaker during a conference... After a lot of oral presentations at EFAP, last week I had the opportunity to speak « for real » in front of a professional audience. A huge thanks to my manager in the Junior Consulting Project: Adeline Follea (consultant in digital marketing), who propose to me [...]

12 02, 2020

Quelle plateforme e-commerce pour vendre son vin en Chine?

By | 2020-03-08T23:06:54+08:00 February 12th, 2020|Categories: Alibaba, BAT, Business, China, Chinese E-Commerce Plateforms, Digital Business, eCommerce, EU-CHINA, Marketing, Retail|1 Comment

Quelle plateforme e-commerce pour vendre son vin en Chine? Aujourd’hui, l’écosystème digital en Chine se divise entre 3 gros acteurs: les BAT (Baidu, Alibaba, Tencent). En 2002, la Chine comptait 12 millions d'utilisateurs d'Internet. En Janvier 2019, le nombre total d'utilisateurs d'Internet en Chine atteignait 802 millions de personnes. Il est alors fondamental de comprendre [...]

11 12, 2019

DouYu, le Twitch chinois

By | 2019-12-12T10:56:51+08:00 December 11th, 2019|Categories: Applications, BAT, Business, China, Chinese E-Commerce Plateforms, Digital Business, Gaming, Marketing, Mobile, platforms|3 Comments

Vous avez sûrement déjà entendu parler de Twitch, la plateforme de live streaming spécialisée dans le jeu vidéo (mais pas que !)   Page d'accueil Twitch (Source : Twitch.tv)   Créée en 2005 sous le nom de Justin.tv et rachetée en Août 2014 par Amazon pour près d’un milliard de dollars, Twitch s’est [...]

9 12, 2019

3 tips to become a shopping queen on Taobao

By | 2019-12-09T14:14:09+08:00 December 9th, 2019|Categories: China, Chinese, Chinese E-Commerce Plateforms, digital art, Digital Business, eCommerce, Marketing|11 Comments

How to order online and get delivered via Taobao? Freshly arrived the dilemma was how to survive without online shopping? After a few tries on Western websites, we quickly realized that our credit cards would not heat up online this year. Actually the largest e-commerce sites we are used to do not deliver to Shanghai… [...]

30 05, 2019

Ecommerce Chinois et ses changements

By | 2019-05-30T15:50:39+08:00 May 30th, 2019|Categories: Chinese E-Commerce Plateforms, eCommerce, Marketing, TaoBao|Tags: , , , |0 Comments

Une nouvelle loi d’ecommerce en Chine a pris effet dès le 1er Janvier 2019 renforçant les contrôles sur le marché du luxe en ligne en Chine. Si ces nouvelles régulations sont plutôt favorables, elles vont certainement changer le fonctionnement des marques en Chine. La loi augmente la limite pour l’exonération d’impôts sur les achats en [...]

15 04, 2019

Top 10 most green vendors in Shanghai 

By | 2019-05-23T20:26:59+08:00 April 15th, 2019|Categories: Business, China, Chinese E-Commerce Plateforms, eCommerce, Economie collaborative, Life in China, Lifestyle, Marketing, Shanghai|Comments Off on Top 10 most green vendors in Shanghai 

Top 10 most green vendors in Shanghai. If you’re living in Shanghai or even if you’ve just visited the city, you’ve probably noticed the pollution. There is a lot of smog that you can both see and smell, throughout the day. Sometimes reaching a level 7 times higher than the maximum average level recommended by [...]

6 03, 2019

How is e-commerce in China different from the West?

By | 2019-06-09T15:34:22+08:00 March 6th, 2019|Categories: Alibaba, Business, Chatbots, China, Chinese E-Commerce Plateforms, Digital Business, eCommerce, Jack Ma, Life in China, Marketing, platforms, Retail, Starbucks, TaoBao, WeChat|Tags: |0 Comments

How is Chinese e-commerce different from Western countries?   In China there are 800 million internet users, which is more than the total population of Europe, and more than the total internet users of the US and Europe COMBINED! 98% of them use a smartphone. That is more than double of the total USA population. [...]

20 02, 2019

Taobao’s Coolest Features: What Fast-Fashion Brands Could Learn from the Giant

By | 2019-03-27T22:38:13+08:00 February 20th, 2019|Categories: Apps, Chinese E-Commerce Plateforms, eCommerce, Marketing|0 Comments

Have you ever noticed somebody’s outfit and just thought “Oh wow where did she buy that?” but you wouldn’t dare to ask so your only chance to find it might be scrolling down for hours on every e-commerce website (even though we know you are too lazy to do such a thing) ? Thanks to [...]

23 04, 2018

Le futur du supermarché

By | 2018-05-15T16:00:37+08:00 April 23rd, 2018|Categories: Alibaba, alipay, Apps, Business, China, Chinese E-Commerce Plateforms, Digital Business, Life in China, Marketing, Retail|Tags: , , , , , , , , , , , , , |Comments Off on Le futur du supermarché

C’est en Chine, un pays ou le commerce mobile a pris une énorme part dans le quotidien de sa population, qu’Auchan et Alibaba ont décidé d’innover en révolutionnant le commerce offline. On entre ici dans l’ère du phygital où muni d’un smartphone, tout devient possible ! Nous avons visité ces deux supermarchés et vous en [...]

18 04, 2018

2018 Marketing Trends in China

By | 2018-04-21T13:39:07+08:00 April 18th, 2018|Categories: China, Chinese E-Commerce Plateforms, Digital Business, eCommerce, Marketing, Mobile, platforms, Strategy, Success in China, WeChat|Comments Off on 2018 Marketing Trends in China

Wondering what are the big marketing trends for 2018 in China? Read the article below! The Chinese market has some deep specificities when it comes to marketing. The following lists 2018 major marketing trends. Overall, Chinese consumers are expecting deep content around the product, services and brands they consume.   Content is king, creative is queen SOCIAL [...]