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17 02, 2017

WECHAT : L’ARRIVÉE DES MINI-PROGRAMMES

By |February 17th, 2017|Categories: Apps, China, GAFABAT, Life in China, Mobile|0 Comments

WECHAT : L’ARRIVÉE DES MINI-PROGRAMMES En septembre 2016, Tencent annonçait l’arrivée des mini-programmes (ou mini-Apps) sur l’application Wechat. Une fonctionnalité qui permet aux utilisateurs d’accéder à des applications intégrées qui ne nécessitent aucun téléchargement ni installation. Pour Lu Zhenwang, PDG de Wanqing Consultancy : « le lancement de ces mini-Apps pourra résoudre certains des problèmes causés par [...]

31 01, 2017

Music Experience in China: Tencent, unstoppable leader

By |January 31st, 2017|Categories: Apps, BAT, China, Digital Business, eCommerce, GAFABAT, Les tuto tech, Life in China, Lifestyle, Mobile, Music, platforms, Shanghai, Webdesign & UX|Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , |0 Comments

You are a music lover, a melomaniac? So am I and here is my experience with music in China. You will quickly notice you have to change your Western habits and download other apps to stream music. Indeed, unless you connect via a VPN, YouTube isn’t available and no neither are Deezer, SoundCloud, Dailymotion, Pandora. Though, TIDAL [...]

25 01, 2017

Challenges of E-Commerce in China with Thibault Villet

By |January 25th, 2017|Categories: BAT, China, eCommerce, FrenchTech, GAFABAT, MBADMB, platforms|Tags: , , , , , , , |0 Comments

La French Tech Shanghai invited Thibault Villet, co-founder of a famous Chinese e-commerce platform, to share his experience on Chinese e-commerce and how he experienced 11/11 (single's day). Mei.com MEI.com is a Chinese platform doing flash sales for luxury and fashion goods, from high-end brands such as Armani, Michael Kors or Lancôme. Founded in 2010 [...]

25 01, 2017

Les Gafa sont morts, vive les Gafabat !

By |January 25th, 2017|Categories: BAT, China, Digital Business, eCommerce, GAFABAT|2 Comments

LES GAFA SONT MORTS, VIVE LES GAFABAT GAFA :  ce doux acronyme ne doit pas vous être étranger. Google, Apple, Facebook, Amazon. Ils ont révolutionné votre quotidien à travers leurs plateformes et espaces numériques devenue incontournables voir omniscients. Pour certains, entreprises de génie, pour d’autres le côté obscur de la force, ces GAFA restent [...]

16 01, 2017

Alibaba, la nouvelle vitrine mondiale qui fait trembler Amazon

By |January 16th, 2017|Categories: Apps, BAT, China, eCommerce, GAFABAT, Mobile, platforms, Retail|Tags: , , , , , , , , , , , , |0 Comments

  Alibaba, Tmall, Taobao... En Europe, ces quelques grands noms du e-commerce chinois ne nous sont pas encore très familiers. Mais cela ne saurais tarder ! Alors que la France se positionne à la 6ème place sur le marché du e-commerce, la Chine est devenue le leader mondial devant les États-Unis et le Royaume-Uni. Avec [...]

14 12, 2016

WECHAT: From the Messaging App to the Super App

By |December 14th, 2016|Categories: Apps, BAT, GAFABAT|Tags: , , , , , , , |0 Comments

Forget Facebook, Whatsapp or even Skype, you can have all their functionalities and far more by using Wechat.   If you never heard of Wechat, it is a Chinese smartphone application release in 2011 by the Chinese tech group Tencent. At first, the platform was a messaging app, allowing people to talk and share information [...]

5 12, 2016

2 Weeks in MBADMB Shanghai : Infographic

By |December 5th, 2016|Categories: BAT, China, Digital Business, GAFABAT, Life in China, MBADMB|0 Comments

Today, I'm sharing with you my last 2 weeks here in Shanghai through this infographic (did especially for you). So this is all what my 14 classmates and i did from the 21st December until now, the 5th December (Not really "all", let's keep some secrets).

9 11, 2016

Mobile payment in China

By |November 9th, 2016|Categories: BAT, Digital Business, eCommerce, GAFABAT, Mobile|Tags: , , , , |0 Comments

Recently astonished by a digital action I’ve taken last week, I decided to share it with you dear visitor. As a matter of facts it really changed my everyday life here in China. Imagine a freshly arrived International student in Shanghai. Defined in his country of origin as being part of the ‘connected generation’ and [...]

4 11, 2016

Tmall et sa campagne pour le 11 novembre 2016

By |November 4th, 2016|Categories: BAT, Digital Business, eCommerce, GAFABAT|0 Comments

Si vous vous promenez dans les rues et les stations de métro de Shanghai ces dernières semaines, il y a de fortes chances que vous aperceviez la dernière campagne de Tmall, l’un des plus importants acteurs de l’ecommerce chinois (et satellite de la galaxie Alibaba). Et ce, en préparation de l’un des événements majeurs de [...]