platforms

20 11, 2019

How to immerse yourself into Chinese culture through 3 historical dramas!

By | 2019-11-20T10:21:12+08:00 November 20th, 2019|Categories: China, Culture, Drama, platforms|Tags: , , , , , , , , , , , , , |12 Comments

Most of you might wonder what a drama is. It’s simply a Chinese TV show. According to me, the best video platforms are Iqiyi, Tencent video, Youku because of their content. They also have a YouTube account that allows you to follow their most recent release even if you are oversea. Here, 3 historical dramas [...]

30 05, 2019

The best online art platforms

By | 2019-05-30T17:18:04+08:00 May 30th, 2019|Categories: China, digital art, Digital Business, Marketing, platforms, Success in China, WeChat|Tags: , , , , , |0 Comments

What are the best online art platforms?   In my last article, I’ve covered why online art platforms are democratizing art. Today, I would like to complete this analysis of online art by sharing the platforms you need to know. I tried to diversify their origins to have an overview of what’s going on around the [...]

15 03, 2019

Facebook wants but can’t be Wechat

By | 2019-03-16T16:08:42+08:00 March 15th, 2019|Categories: Apps, China, News, platforms, WeChat|Tags: , , , , |0 Comments

A few days ago, The Verge released an article explaining Facebook wants to be WeChat. Mark Zuckerberg announces Facebook shifts its focus from a series of social apps to one-stop shop messaging service. Tencent’s WeChat, the largest social network in China, already combines all these functionalities and keeps developing new features. The main purposes are [...]

6 03, 2019

How is e-commerce in China different from the West?

By | 2019-06-09T15:34:22+08:00 March 6th, 2019|Categories: Alibaba, Business, Chatbots, China, Chinese E-Commerce Plateforms, Digital Business, eCommerce, Jack Ma, Life in China, Marketing, platforms, Retail, Starbucks, TaoBao, WeChat|Tags: |0 Comments

How is Chinese e-commerce different from Western countries?   In China there are 800 million internet users, which is more than the total population of Europe, and more than the total internet users of the US and Europe COMBINED! 98% of them use a smartphone. That is more than double of the total USA population. [...]

15 02, 2019

WeChat Mini-Programs: 5 Key Insights

By | 2019-02-15T03:40:54+08:00 February 15th, 2019|Categories: Apps, platforms, WeChat|Tags: , , |0 Comments

WeChat Mini-Programs, despite existing for a while now, became a thing in 2018. We saw thousands of new Mini-Programs being developed and shared by brands for the main use or for games and specific events. They are easier, faster, cheaper and lighter (size file) for brands to release. Nowadays, it's rare to see a brand [...]

14 01, 2019

Le gouvernement chinois annonce une nouvelle campagne de contrôle d’Internet

By | 2019-01-14T15:05:58+08:00 January 14th, 2019|Categories: China, General, News, platforms, politic, Publication|Tags: , , , , , , , , , , , , |0 Comments

Crédit image : Duc Dao – Shutterstock.com Le gouvernement chinois annonce une nouvelle campagne de contrôle d’Internet. Pékin a publié ce mercredi 9 janvier de nouvelles directives quant aux contenus publiés sur Internet. Les chiffres de lutte contre les publications illégales de l'année précédente ont également été annoncés.  La population chinoise est hyperconnectée ; en dix [...]

27 11, 2018

Alipay and Wechat Pay Around the world – Infographic

By | 2018-12-13T19:51:17+08:00 November 27th, 2018|Categories: Alibaba, alipay, Business, China, Marketing, platforms, WeChat|Tags: , , , |Comments Off on Alipay and Wechat Pay Around the world – Infographic

WeChatPay and Alipay are two giant of the online payment industry. Even though they provide mainly to the Chinese market, they own a massive amount of users. WeChatPay and Alipay are on the way of global expansion, and you may not be familiar with these two online payment platforms now, but I can bet that [...]

14 05, 2018

WeChat Mini Programs & 5 Useful Cases

By | 2018-05-14T23:08:05+08:00 May 14th, 2018|Categories: Apps, Business, China, GAFABAT, Gaming, General, Life in China, Lifestyle, Marketing, Mobile, News, platforms, Shanghai, Tech News, Tips, WeChat|Tags: , , , , , , , , |0 Comments

WeChat is the power app in China. Anything can be done with WeChat. Recently the platform reached more than 1 billion monthly active users. To simplify life even further, in early 2017, Tencent came out with Mini Programs, and they have become a Chinese mobile sensation. Below is an overview of WeChat mini programs and [...]

18 04, 2018

2018 Marketing Trends in China

By | 2018-04-21T13:39:07+08:00 April 18th, 2018|Categories: China, Chinese E-Commerce Plateforms, Digital Business, eCommerce, Marketing, Mobile, platforms, Strategy, Success in China, WeChat|Comments Off on 2018 Marketing Trends in China

Wondering what are the big marketing trends for 2018 in China? Read the article below! The Chinese market has some deep specificities when it comes to marketing. The following lists 2018 major marketing trends. Overall, Chinese consumers are expecting deep content around the product, services and brands they consume.   Content is king, creative is queen SOCIAL [...]

27 03, 2018

WeChat Official Account Guide & Top 5 Digital Marketing Accounts to Follow

By | 2018-03-28T14:41:38+08:00 March 27th, 2018|Categories: Business, China, Digital Business, eCommerce, GAFABAT, Marketing, Mobile, News, platforms, Strategy, Success in China, Tips, WeChat|Tags: , , , |0 Comments

There are so, so many WeChat Official Accounts available for people to join. Today, shops, individuals, and brands all have official accounts. It can be hard and stressful to find the most useful ones. Most people don't know that there are different types of official accounts. These vary in functions and purposes. Below, the types [...]