ChineseEcommerceStrategy

9 02, 2017

Chinese e-commerce strategy: E-marketplace, Social e-commerce or own website?

By | 2018-01-15T06:07:18+08:00 February 9th, 2017|Categories: China, Digital Business, eCommerce, Outils 2.0, platforms, Retail|Tags: , , , , , , , , , , , , , , , , , , , , , , |Comments Off on Chinese e-commerce strategy: E-marketplace, Social e-commerce or own website?

China is the biggest e-commerce market in the world and is set to grow by 15 per cent by 2020. The massive arrival of smartphones and tablets in China quickly enabled 76% of connected Chinese to make purchases via their mobile. This internet penetration linked to the mobile equipment will boom in rural China in [...]