by Flora Ribeiro | Apr 18, 2023 | A.I, Augmented Reality, Marketing, Virtual Reality
Artificial intelligence is becoming more and more important these days and many sectors are affected. For example, marketing has evolved since the arrival of these new technologies, as perfectly illustrated by Charlotte Brodsky in her article about the appearance of...
by Charlotte Brodsky | Mar 4, 2023 | Luxury
Luxury and digital a mismatched couple ? The distribution of luxury brands is evolving day by day. The development of e-commerce and digital by the biggest brands in the sector has modified the buying process of customers. Indeed, they are no longer required to go to...
by Charlotte Pellegrin | Feb 1, 2023 | Applications, Mobile
Podcasting has come a long way since its inception in the early 2000s. From humble beginnings as an obscure platform for niche content creators, podcasting has grown into a thriving industry, with millions of listeners tuning in each week to listen to their favorite...
by Flora Ribeiro | Jan 27, 2023 | Marketing, Réseaux sociaux, Strategy
More and more people are concerned about the future and corporate social responsibility, also known as CSR, is even more important today. It implies an obligation of commitment from everyone, whether individually or collectively. Companies are no exception to the...
by Léa Durand | Jan 9, 2023 | Analytics, China, Culture, Marketing
China’s social credit system is a nationwide program officially launched in 2014 to improve the country’s trust and social stability by incentivizing good behavior and punishing bad behavior. It’s a complex system that uses a variety of methods to...
