by louise.brivet@mbadmb.com | Dec 27, 2023 | Fashion, Japan, Marketing
When Lolita Fashion Trends meet the Digital Evolution Welcome to a journey where Lolita Fashion meets the Digital Evolution. As a dedicated researcher deeply immersed in the unique world of Lolita fashion, I am excited to share key insights from my thesis work....
by Claire Mauviel | Nov 28, 2021 | Business, Empowerment, Fashion, Marketing
En l’intelligence artificielle et la mode il n’y a qu’un pas ! Rencontrez Céline Delaugère, CEO de Eva Engines. Bonjour Céline, pourriez-vous vous présenter? Bonjour, je m’appelle Céline Delaugère. Je suis CEO de Eva Engines, une solution qui...
by Céline Ngo | Dec 28, 2020 | Alibaba, China, Chinese E-Commerce Plateforms, Fashion, Luxury, Marketing
Tmall Luxury Pavilion Despite their reluctance for e-commerce a few years ago, luxury brands had to adapt to rapid digitalization. Their online presence has increased. Almost all brands have their e-commerce website. They are also present on various luxury fashion...
by lea-manadi | Dec 19, 2020 | COVID-19, Fashion
In this year 2020 marked by a health crisis. It is not surprising to see the fashion world influenced by Covid-19 . The goal is still to dress fashionistas but also health professionals with Anti-Covid outfits. That’s why I decided to show you a Top 4 of the different...
by Marion Pernot | Jan 23, 2019 | Marketing
It’s not a secret, the counterfeit manufactures in China copy a lot of goods, and you can find them in touristic cities such as Shanghai. There are many fake markets in Shanghai, but we’ll focus on the main one : the Shanghai Science & Technology Museum’s fake...
