by Marion Pernot | Jun 1, 2019 | Marketing
Diesel x Only The Brave High A l’occasion de la sortie de leur nouveau parfum Only The Brave High, les équipes de l’Oréal Luxe et 84.Paris ont choisi de faire vivre l’expérience de « la sensation de se trouver au sommet du monde ». Grâce à la réalité virtuelle, les...
by Benjamin Swiadek | Feb 7, 2017 | China, Marketing, Mobile
This is not a secret for anyone anymore, China is bringing a new breath to web and digital. But Chinese market has its own specialties and its own way to work. From a westerner point of view, first steps in China may be a bit destabilizing. But learn everything again,...
by Geraldine Petiet | Feb 5, 2017 | Apps, Digital Business, Marketing, Mobile
What are these private platforms? Why are they so popular? And what are the main opportunities for brands? Private Platforms and Users Private platforms are mobile applications that give to user the total control of what they want to share and to...