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CSR in Social Media Marketing

CSR in Social Media Marketing

by Flora Ribeiro | Jan 27, 2023 | 0 Comments

More and more people are concerned about the future and corporate social responsibility, also known as CSR, is even more important today. It implies...

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The development of sports marketing in China

The development of sports marketing in China

by Capucine Michaille | Jan 25, 2023 | 0 Comments

The sports sector has developed strongly in China since Covid-19. Combined with the global digitalisation of the country, this creates a very...

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Digital revolution – The 4-Hour Work Week – Tim Ferris

Digital revolution – The 4-Hour Work Week – Tim Ferris

by Arnaud Lafeil | Jan 15, 2023 | 0 Comments

Earn your financial freedom by working only 4 hours a week thanks to digital is that possible? This summer I discovered the book The 4-Hour Work...

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Le Storytelling en Marketing

Le Storytelling en Marketing

by Alexis Le Tanneur | Jan 12, 2023 | 0 Comments

Author Presentation Seth Godin is an American entrepreneur, born on July 23 1960 in Mount Vernon, and a true reference in the marketing field. He is...

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The use of citizens’ data

The use of citizens’ data

by Léa Durand | Jan 9, 2023 | 0 Comments

China's social credit system is a nationwide program officially launched in 2014 to improve the country's trust and social stability by...

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Spotify Key Statistics of 2023

Spotify Key Statistics of 2023

by Charlotte Arviset | Jan 3, 2023 | 0 Comments

Spotify is an audio streaming platform founded in 2006 by Daniel Ek and Martin Lorentzon. In a short period, Spotify has become the most favorite...

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Avec une équipe dirigeante de plus 20 ans d’expérience mixant le développement de business dans ce secteur et le management de formations supérieures et professionnelles dans le marketing digital, le MBA Spécialisé Digital Marketing & Business est le premier MBA de la Transformation Digitale à Bordeaux, Lille, Lyon, Paris et Shanghai !

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