Last month, the central atrium of Hongkou Plaza in Shanghai was transformed. What was once a routine shopping thoroughfare became a vibrant gaming...
Pour la 7ème année consécutive, le MBA DMB en partenariat avec le HUB Institute a organisé le 20 janvier dernier l’évènement du Visionary Day. Le...
New Retail : A phygital revolution Economic development and a rising middle class consumer have made emerging markets an enticing location for many...
Retail is evolving to adapt to consumers’ expectations, and that often means bringing digital elements into their stores. Digitizing the customer...