In western countries, customer experience became a main preoccupation to many businesses. It has been the center of extensive research and it is now...
Customer Experience – 5 singularities of CX in China
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Wrapped, 10 things to learn from Spotify’s campaign
Customer Experience. If you attended marketing classes or conferences within the past two years, the odds are that you heard of it… A lot. As...
WeChat, the future of Social CRM
Discover 5 S-CRM features through WeChat 1.WeChat global ecosystem Today China has 1.39 billion inhabitants. Of whom, over a billion are...
The Artificial Intelligence to serve CRM
Today, I would like to share my experience as CRM Project Manager for an e-commerce website. And tell you in what, Artificial...