by Agathe Lurquin | Feb 2, 2021 | China, CRM, Culture, Marketing, Shanghai, Success in China
In western countries, customer experience became a main preoccupation to many businesses. It has been the center of extensive research and it is now less and less mystical. But is a good experience in a western country as good of an experience in China? In the United...
by Agathe Lurquin | Dec 11, 2020 | CRM, Digital Business, Marketing, Mobile, Music
Customer Experience. If you attended marketing classes or conferences within the past two years, the odds are that you heard of it… A lot. As detailed in a fellow student’s article, CX is becoming a real key to success. Marketing is evolving and we are now talking...
