Last month, the central atrium of Hongkou Plaza in Shanghai was transformed. What was once a routine shopping thoroughfare became a vibrant gaming...


Last month, the central atrium of Hongkou Plaza in Shanghai was transformed. What was once a routine shopping thoroughfare became a vibrant gaming...

Formula 1 in China In recent years, China became a key player in the motorsports scene. With its young, digitally connected population and growing...

History and context of the Singles' Day On November 11, the Chinese celebrate mass consumption. Indeed, "11.11" is the "China's Singles' Day". On...

The 520 & 521 Days are important days in China but what do they represent ? Well, they simply represent love. Indeed, May 20th and 21st, are...

L'événementiel chez Carrévolutis Lors de mon stage chez Carrévolutis, j'ai eu l'occasion de participer aux différents afterworks que l'entreprise...

En France, tout le monde connaît le Black Friday, mais avez-vous déjà entendu parler du Single’s Day ? Peu répandu chez nous, c’est pourtant bien lui le plus grand événement de vente en ligne au monde, loin devant la concurrence.