In a previous article, I explored Temu, the international e-commerce platform launched by PDD Holdings, the same parent company behind Pinduoduo. Both platforms are part of the PDD Holdings family, with Temu focusing on the global market and Pinduoduo operating on the Chinese e-commerce scene.
Since its launch in September 2022, the e-commerce platform Temu has seen one of the biggest growth in just two years with more than 700 million visits each month. Watch my video to find out more about Temu and discover more details in my article!
This methodology note outlines how AI was used to support the creation of my infographic article on cross-border e-commerce in China.
As a digital marketing student in Shanghai, I’m fascinated by the huge potential of China’s e-commerce market. With over a billion people and one of the fastest-growing digital economies, China offers amazing opportunities for brands looking to grow.
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