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Hainan Island’s ambition to become a leading tourist destination

Hainan Island’s ambition to become a leading tourist destination

by Céline Ngo | Jan 23, 2021 | 0 Comments

  Hainan (海南), literraly translated "south of the sea", is a tropical island in southern China. It is mainly known for its tropical climate and...

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New Retail: convenience over data privacy?

New Retail: convenience over data privacy?

by sophie.monteil | Jun 1, 2020 | 0 Comments

Retail is evolving to adapt to consumers’ expectations, and that often means bringing digital elements into their stores. Digitizing the customer...

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Hainan Island’s ambition to become a leading tourist destination

Quelle plateforme e-commerce pour vendre son vin en Chine?

by candice.echavidre | Feb 12, 2020 | 1 Comment

Quelle plateforme e-commerce pour vendre son vin en Chine? Aujourd’hui, l’écosystème digital en Chine se divise entre 3 gros acteurs: les BAT...

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How To Use AliPay & WeChatPay Without Chinese Bank – Part #1

How To Use AliPay & WeChatPay Without Chinese Bank – Part #1

by alexandre.borges | Nov 23, 2019 | 15 Comments

Are you planning to travel to China for the first time ? If yes, you’ll better know that for "first-timer", paying your daily expenses in China...

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What is Alibaba’s Singles Day?

What is Alibaba’s Singles Day?

by Erwan Chatelet | Nov 7, 2019 | 5 Comments

Alibaba’s Singles Day is the world's largest shopping event of the year. Organized every year by Alibaba on the November 11th in China, the singles...

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Hainan Island’s ambition to become a leading tourist destination

Why Gamification Is A Necessity For Luxury Brands To “Level-Up”

by Annick-Ange Logmo | Mar 22, 2019 | 0 Comments

Luxury brands don’t play when it comes to their marketing strategies With China now being the largest market for gaming and luxury, they need to...

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Avec une équipe dirigeante de plus 20 ans d’expérience mixant le développement de business dans ce secteur et le management de formations supérieures et professionnelles dans le marketing digital, le MBA Spécialisé Digital Marketing & Business est le premier MBA de la Transformation Digitale à Bordeaux, Lille, Lyon, Paris et Shanghai !

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