The leading MBA for digital transformation
The Specialized MBA in Digital Marketing & Business (MBA DMB) is the MBA leader in Digital marketing, communication and business transformation. The content of this blog is produced by the students of the MBA DMB in Shanghai and shows their reflection on the digital transformation in Europe and in Asia. For more information on the MBA DMB in Shanghai please visit our website.
Demystifying the Digital Revolution: A Beginner’s Guide to “Blockchain Technologies, Applications and Cryptocurrencies”
IntroductionThe emergence of cryptocurrencies and blockchain technology in the always changing digital landscape has created a wave of interest and...
Beyond borders: a broader view of the differences in Chinese ad French fitness
Focus on fitness, Chinese approach centered on holistic well-being
Unraveling the Complex Tapestry of Digital Healthcare Collaboration
Explore the transformative intersection of technology and medicine in ‘Digital Healthcare Collaboration: Tech-Medical Synergy’. This piece delves into the complexities and opportunities of integrating digital platforms with traditional healthcare, highlighting the importance of ethical considerations, interdisciplinary efforts, and the challenges of bridging the digital divide. Join us in uncovering the nuanced dynamics shaping the future of healthcare innovation.
"Principles of Marketing" by Philip Kotler and Gary ArmstrongBook reviewIntroduction to the author and background to the book"Principles of...
Exploring the Business Potential of AI-Generated Content
The "China Consumers, Community Engagement, Gen AI: Expert Sharing” event, a vibrant evening dedicated to exploring the dynamic consumer landscape...
Digital Transformation in Companies
By: Ana Sofia Treviño :)Digital transformation & Covid-19Did you notice a change in digital transformation in the world after covid? Just try to...
Elevating Event Experiences with ‘Experience Design’
"Elevating Event Experiences with 'Experience Design' – An Undeniably Must-Read for Event Planners!"By Carla NouchiFebruary, 2022My Review on Event...
Digital social networks : Circulation of hate speech?
"Digital social networks shouldn't be a place to share negativity, especially when it's directed at other people. If you're not getting anything out...
Online Consumer Behavior in Fitness Industry between China and France
Navigating the Cultural Divide: A Comprehensive Analysis of Online Consumer Behavior in the Health and Fitness Supplement Industry Between China and...