by Inès NAJIBE | May 26, 2026 | Book Reviews, Business, China, Chinese Market, comportement, Cosmetics, Creativity, Digital Business, Digital Marketing, Digital Platforms, Réseaux sociaux
Why This Is Marketing Remains a Key Reference in Digital Marketing In the age of social media, influencers, and personalized advertising, consumers are exposed to thousands of marketing messages every day. In this environment, capturing attention has become...
by Inès NAJIBE | Apr 22, 2026 | A.I, AI, Art, Creativity, Culture, digital art, Digital Business, Digital Platforms, Japan, Online art, platforms, Publication, Tokyo
Introduction: A Structural Shift in Manga Creation Manga has long occupied a central place in Japanese cultural and economic life. Traditionally anchored in print publishing, artisanal drawing practices, and highly structured editorial systems, manga production has...
by Inès NAJIBE | Jan 5, 2026 | Alibaba, Applications, Apps, Beauty, Business, China, Chinese, Chinese E-Commerce Plateforms, Chinese Market, Cosmetics, Digital Business, Digital Innovation, Digital Marketing, Digital Platforms, Digital Transformation, eCommerce, Japan, Marketing, Success in China
How Influencer Marketing Is Redefining E-Commerce? In the era of digital commerce, the power of influence has become the single most important axis around which consumer behavior evolves. Traditional advertising is no longer enough to drive mass sales, audiences crave...
