C'est en Chine, un pays ou le commerce mobile a pris une énorme part dans le quotidien de sa population, qu'Auchan et Alibaba ont décidé d'innover...
Le futur du supermarché
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What is JD ?
Everyone in the digital marketing field has already heard about Tencent, Alibaba, Xiaomi, and Baidu. But there is another Chinese digital giant that...
Hema, le supermarché du futur by Alibaba
‘Easy pay, Easy Select, Easy Enjoy’ Le géant de l’e commerce chinois, Alibaba, a décidé d’ouvrir ses frontières et de se lancer dans le commerce...
CsjBot, Performance of Industrial Robots in China
NEW ROBOTS FOR OUR FUTURE After a visionary Class in February 2018 with ESSCA #MBADMB team, I am pleased to give you more information about Csjbot...
Iceland : The New Chinese Destination
How did Iceland become a top destination for Chinese travelers? I am sure you heard about Northern Lights, the Blue Lagoon or the unpronounceable...
The world’s biggest Starbucks
The 6th of December 2017, Starbucks opened his bigger shop around the world in Shanghai. It’s called the ‘Reserve Roastery’ and it’s located on West...