China's social credit system is a nationwide program officially launched in 2014 to improve the country's trust and social stability by...
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Spotify Key Statistics of 2023
Spotify is an audio streaming platform founded in 2006 by Daniel Ek and Martin Lorentzon. In a short period, Spotify has become the most favorite...
TikTok, le social media du moment : Quelques chiffres
Aujourd’hui nous allons parler de TIKTOK et de ce qui en fait son succès. Mais tout d’abord, pour les rares exceptions qui ont réussi à passer à...
China’s Singles’ Day, an opportunity for brands?
History and context of the Singles' DayOn November 11, the Chinese celebrate mass consumption. Indeed, "11.11" is the "China's Singles' Day". On...
How to develop your business thanks to Chinese tourists in 2023?
We are expecting 33 million Chinese tourists in 2022 (Le Monde). Finally, they will come back with an aspiration of freedom and most certainly an...
The digital transition in Africa
Here are three of the reasons why the African continent could experience an impressive boom in digital transition.