by Margot Brulard | Apr 18, 2018 | China, Chinese E-Commerce Plateforms, Digital Business, eCommerce, Marketing, Mobile, platforms, Strategy, Success in China, WeChat
Wondering what are the big marketing trends for 2018 in China? Read the article below! The Chinese market has some deep specificities when it comes to marketing. The following lists 2018 major marketing trends. Overall, Chinese consumers are expecting deep content...
by Margot Brulard | Apr 4, 2018 | Bitcoin, Blockchain, Cryptocurrency, ICO
Initial Coin Offering Initial Coin Offering can be hard to grasp… Understand through this infographic the major events in the creation of ICO as well as its evolution up to 2018. Read more about ICO Some stats about ICO: click here! For other infographics:...
by Margot Brulard | Mar 28, 2018 | Analytics, Business, China, Chinese, Events, Shanghai, Strategy, Success in China
Superwomen In Data #3 How to leverage data in the Chinese market? This is the focus this series of talks. Thanks to the success of the previous events, “Superwomen in Data” event is back! Come run and join us for this new edition! The 3rd edition will take place on...
by Margot Brulard | Mar 4, 2018 | China, eCommerce, Marketing, Mobile, platforms, Strategy
Tired of looking for an original way to reach your consumers on wechat or weibo only? You are right! While it is essential to fit the Chinese market standards by setting a strong wechat and/or weibo strategy, you do not have to stick to what is expected for your...
by Margot Brulard | Jan 15, 2018 | Apps, China, Chinese, Chinese E-Commerce Plateforms, eCommerce, Life in China
Time of Taobao tutorial: 10min If you are just moving to China and asking your new colleagues and friends where you can get this or that, everyone will have the same answer: Taobao! Therefore, it is a magic website where you can basically find anything you want either...
