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WeChat : An introduction for Western Players

WeChat : An introduction for Western Players

by Tom Cannet | Apr 23, 2021 | Apps, China, Chinese E-Commerce Plateforms, Life in China, Mobile, platforms, WeChat

Although WeChat is tremendously used in China, it is not very well known in Europe. This is the reason why I decided to talk to you about it. You may have already heard about it but do you know exactly what Wechat is?   Launched in 2011 by Tencent Holdings, the...
New retail: the phygital revolution in China

New retail: the phygital revolution in China

by Tom Cannet | Feb 4, 2021 | A.I, Alibaba, Augmented Reality, BAT, Digital Business, eCommerce, entertainment, GAFABAT, Jack Ma, Marketing, New Retail, Retail, Strategy

New Retail : A phygital revolution Economic development and a rising middle class consumer have made emerging markets an enticing location for many change-makers. Therefore, replacing the patterns of consumption in these regions has prompted retailers and shoppers...
Beliefs from China : 5 fascinating myths

Beliefs from China : 5 fascinating myths

by Tom Cannet | Jan 9, 2021 | China, Chinese, Culture, Histoire Chine, Life in China, Traditions in China Countryside

In every culture, there are myths and legends that people are familiar with and are happy to tell to their children. Most countries have their own myths. But unlike ancient Greece, China had no Homer to retell its ancient myths in a well-expressed literary record....
The top 10 Chinese e-marketplaces you should know in 2020

The top 10 Chinese e-marketplaces you should know in 2020

by Tom Cannet | Dec 14, 2020 | Chinese E-Commerce Plateforms, Digital Business, eCommerce

  The Covid-19 pandemic turned the world upside down and trade is now oriented towards digital channels. Indeed, with worldwide e-retail sales of 14.1%, e-commerce expands at a rapid pace. Furthermore, Statista’s forecast predicts that these numbers will hit 22%...
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