Categories
Marketing

Why Esport is so huge in China !?

Why Esport is so huge in China !?

China’s games market is the first in the world! With just some figure we can understand why. The revenues that games bring in 2018 was $37.9 billion and there are more than 619.5 million players in the country. 94% of the players spent money in the games and 68% are watching video content, mostly Esport. Furthermore, the Chinese government just confirms two Esport professions. It’s official Esport operator and Esport professional are now considered as real jobs. This is some of the reasons why Esport is so huge.

China games market in 2018

Esport revenues in China are booming

China is set to overtake the United States as the highest-earning eSports country in 2019, according to data. And to bring billions of dollars during the years to come.
The biggest TV broadcaster, China Central Television (CCTV) reported that the current state of the esports in the Chinese market is growing at a phenomenal pace and may reach the $3 bn mark by 2020.  CCTV also reported that there are over 50,000 working in the industry   a number which is also expected to rapidly increase to past 250,000 by 2020.

Reports predict the earnings of the top five players will increase by 39.6% from more than $2m in 2018 to earn over $3m in 2019.
The report also highlighted findings by Newzoo, which found eSports viewers are expected to reach 557 million globally by 2021, up from 380 million in 2018. Brand investments in eSports, including advertising and sponsorships, are expected to double from $694m in 2018 to $1.39bn by 2021 as marketers increasingly invest in the booming sport.
Additionally, China’s market is the biggest in terms of the number of esports users. It accounts for 64% of the 390m global audience, which gives it an excellent foundation for rapid growth.

The audience in China worth the worldwide one

China Daily reports that live broadcasts of the League of Legends pro league were watched 7 billion times by Chinese fans in 2017, with a total run time of 1.8billion hours.
Riot’s League of Legends (LoL for short) has long been China’s biggest esport, but there is more and more chinese game entering the market.

Worlds 2017 is the seventh League of Legends tournament of the World Championship series. It takes place in China in four cities: the group stage in Wuhan, the quarterfinals in Guangzhou, the semifinals in Shanghai and the grand finals in Beijing.

Total time watched (Including Chinese platforms): 4 445 927 408 hours

Total time watched (Excluding Chinese platforms): 74 375 812 hours

Average viewers (Including Chinese platforms): 33 219 882 viewers

Average viewers (Excluding Chinese platforms): 74 375 812 hours

Esports global audience in 2018 wordlwide and in china Global games market per region in 2018 and china

Source: https://newzoo.com/
Categories
China Chinese Chinese new year Life in China Tips Tourisme Travel Travelling

Where to travel in China ?

China is so huge that we never know where to start a trip. Therefore I will show you two places to travel to and how to get from one to another. The two destinations I will talk about are Guilin and what’s nearby then Chengdu which is in the Sichuan, a bigger region than France.

Sundown in chengdu china,Little town of China Yangshuo,

Guilin chill and view site

Guilin is in the south of China from Shanghai and Beijing you have 3 hours flight and from Hong Kong only 1h30. then you can go to Chengdu by train in 6h30 or flight in 1h30 and sometimes a flight is really affordable. Don’t hesitate to check your option on Trip that works really well in China.

the reason why Guilin is such an amazing place to travel to is his scenery. You will be in the real countryside of China with beautiful landscape, mountains and rivers alike. You can start by discovering The Longji Rice Terraces that have both spectacular scenery and ethnic culture.

Afterward, you can take a cruise on the Li River from Guilin to Yangshuo to have the best experience and take a car on the way back or the other way around. You may take a stop at the twenty yuans bill at Xingping.

When you will arrive in Yangshuo you will have the opportunity to rent electric scooter where you stay or in a shop close by. It’s the best way to travel around this beautiful city. There are lots of spots to see and chill alongside the Li River all around the city. You can also climb some karstic Peaks, the green lotus is the easiest one to find. In the middle of this little town, you have one of the famous karts scenery. You may climb it for free from behind a massage parlor, at first you have stairs but be prepared for a real climb after that.
If you don’t feel adventurous, the other way works too but you will have to pay some fees.

Chengdu the panda’s city

One of the fifth biggest city in China is also the best place to go see pandas. You can volunteer in a center to feed them and be around them all day long. Or go to the Chengdu Research Base of Giant Panda Breeding whose build to ensure the future survival of pandas.

Other than that Chengdu and the Sichuan offers one of the best foodies cultures of China. From the hot pot to the kung pao chicken you may have to hold on to your seat or ask “Bu la” (not spicy). Their specialties are known to be very spicy but also really good. You can’t pass on this opportunity to test the real taste of Sichuan’s food.

Leshan the biggest buddha close from chengdu

You could also take a train from Chengdu for a day trip to the humongous Leshan Giant Buddha viagra generika preis.
However, if you have time Kangding is the way to go.

From Chengdu to Kangding

The little city of Kangding is at 3 hours from Chengdu by bus at 3000m of altitudes. You may discover the most beautiful mountains views alongside rivers, lacs and some stunning monasteries. Between hiking and visiting the city, you may taste some Yak dumplings or yak’s milk dumplings that will give you another taste of Chinese specialties.
This place is great to spend your last days of this trip and enjoy the clean air of the mountains.

If after all of this you don’t have the anger to try traveling around China during the Chinese New year for example. Which is a great time because of the sense of hospitality that Chinese people have during this period. They may even welcome you to their home for dinner during the new year’s eve.

On my hand, going back soon as I could, was the way I felt on the way back home.

 

Categories
China Life in China Travel Travelling

Discover Hong Kong: New year’s Eve travel guide

One of the best destination to experience the new year’s eve.

From China, there are several destinations to travel during holidays. One of the best for New Year’s Eve is Hong Kong. There are lots of reasons for that but the one who closes the deal is, of course, the fireworks. The show takes place above the bay and lasts for 30 minutes in harmony with the light of the city. It is one of the biggest in the world and must be seen at least once in a lifetime.

Hong Kong is a young, vibrant city bursting with energy. This is obvious to anyone standing on the pier in Tsim Sha Tsui, looking out over Hong Kong’s impressive skyline of skyscrapers. Furthermore, this is a city that has managed to make an art of squeezing seven million people together in an area of 1.000 square kilometers.

With its tropical climate, beautiful landscapes, energetic nightlife, and fantastic food, Hong Kong is a traveler’s paradise. 25 million people come here each year to experience a city unlike any other in the world.
Temples, gardens, museums, amusement parks, and lookout points – Hong Kong has a great variety of sights to explore. Highlights include the Man Mo Temple, Victoria Peak, the Big Buddha and the night-time market in Temple Street, but be sure to find some time to explore some of the city’s fantastic gardens, as well.

A Symphony of Lights

At 20:00 every night, you can admire a dazzling multimedia show outdoors with laser lights in a multitude of colors the show involves more than 40 buildings by the harbor. This is a beautiful and unforgettable experience that should not be missed when visiting Hong Kong. The best views are along the Tsim Sha Tsui waterfront between the Avenue of Stars and the Hong Kong Cultural Centre and the promenade at Golden Bauhinia Square in Wan Chai. Another way to enjoy this event is to take the famous star ferry at the right time or any other special boat tour or cruise.

Victoria Peak

Is an absolute must for visitors to Hong Kong, ascend 522 meters by tram and look out over the entire city, but do make sure that it is not a foggy day and to take tickets online for the tram to avoid too much waiting in the line.
Victoria Peak has always been an area for the propertied classes, and nowadays this also means that Hong Kong’s best promenade is to be found in the leafy, quiet area around the peak station. It is also here you will find one of the most iconic landmarks of Hong Kong, The Peak Tower that features Hong Kong’s highest observation tower (the Sky Terrace 428), including the wax museum Madame Tussauds and the Peak Market.

Nan Lian Garden

Stroll around at this beautiful and well-maintained garden which is surrounded by skyscrapers. This is a very quiet and peaceful place where you can unwind and admire traditional Chinese architecture. The flowers, ponds, and waterfalls will also catch your attention. There is also a beautiful Buddhist temple above the garden, where you can find time to pray and catch an entire view from the top. It’s my favorite place in Hong Kong during daylight. Don’t miss the chance to get there.

Man Mo Temple

Is one of the popular places in Hong Kong. The old Hong Kong residents prayed for the God of Literature “Man” and the God of War “Mo” and this tradition has been retained until now. You can go to the altar to collect a box of prophecy stick. Shake the box until one of the sticks falls out – then go to one of the fortune-teller stalls and get to know your future.

Address: 124-126 Hollywood Road, Sheung Wan, Hong Kong / Opening hours: 08:00-18:00

Big Buddha

You will find the Big Buddha on Lantau Island which is the largest island in Hong Kong. Big Buddha is the world’s largest seated outdoor bronze Buddha statue, which is more than 34 meters high. After the visit, head to the monastery nearby where you can eat a vegetarian lunch with the monks.

Address: Lantau Island, Hong Kong / Opening hours: 8:00-18:00

Dining

In Hong Kong offers a staggering variety of cuisines from around the world: Thai, Indian, British, Italian and not least, Chinese, among many, many others. Prices also vary widely, depending on the dining experience you’re looking for. Cheap, fast eats and street food are a must for the traveler on the go, but take some time to indulge in some of the city’s top-class dining, as well.

If you love dim sum. At restaurant Din Tai Fung you can indulge in various traditional Chinese dishes for a reasonable price. The restaurant is well hidden in a shopping center, but worth searching for. The friendly staff serves quality food in a vibrant atmosphere.
But be prepared to wait almost everywhere. In Hong Kong, you will always have to take tickets and wait your turn before you can be seated.(Address of Din Tai Fung: 160-164 Wellington Street, Central, Hong Kong Public Transport: Exit E1, Sheung Wan MTR Station)

Soho

Explore the streets of Soho. Here you will find plenty of restaurants, bars, art galleries, and small unique shops. This is a great place to walk around and there is so much to see. During the night, it’s become the place to be, mostly after the fireworks of the New Year. Everyone wanders between the several bars and take time to drink outside on the steps and the many stairs there are in the area.

To summaries

Hong Kong is a breathtaking city during the night and has a lot of places to visit during the day. You won’t be disappointed by the many views, the variety of food, the parks and gardens, the historical and religious monuments, the nightlife and of course the skyscrapers that surround you wherever you are.
There is also a lot of shopping area of many types, from the night street market to the biggest and newest mall with all luxury brands you want. During the New Year’s Holidays, almost everything is 50% off for the “sold”. Make sure to have extra money to enjoy it.

Be aware that going to Hong Kong is also getting out of the Chinese territory so you will need your resident permit, but it’s also a visa-free area for a lot of citizen from a Western country. So it easier to get in and out and you also can go spend time and money to Macao with the ferry that takes only 1 hour to cross the bay. Which is also a visa-free city.