Luxury and digital a mismatched couple ?

Luxury and digital a mismatched couple ?

Luxury and digital a mismatched couple ? The distribution of luxury brands is evolving day by day. The development of e-commerce and digital by the biggest brands in the sector has modified the buying process of customers. Indeed, they are no longer required to go to...
Luxury & Digital, the new luxury territories

Luxury & Digital, the new luxury territories

The new book of Eric Briones : Luxe & Digital Les nouveaux territoires du luxe   Who is Éric Briones ?   Éric Briones is a recognized specialist in the luxury industry, and more specifically in the consequences of digitalization on this sector. In 2017, he...