by Charlotte Brodsky | Apr 13, 2023 | Virtual Reality
While the number of actual influencers is increasing and driving significant conversions, the number of virtual influencers is also growing. As the metaverse becomes more widely used, more and more firms are include it in their influencer marketing plans. Are people...
by Charlotte Brodsky | Mar 4, 2023 | Luxury
Luxury and digital a mismatched couple ? The distribution of luxury brands is evolving day by day. The development of e-commerce and digital by the biggest brands in the sector has modified the buying process of customers. Indeed, they are no longer required to go to...
by Charlotte Brodsky | Dec 14, 2022 | Luxury
The new book of Eric Briones : Luxe & Digital Les nouveaux territoires du luxe Who is Éric Briones ? Éric Briones is a recognized specialist in the luxury industry, and more specifically in the consequences of digitalization on this sector. In 2017, he...
by Charlotte Brodsky | Nov 4, 2022 | Gaming, Luxury
FORTNITE X RALPH LAUREN – This is the first collection you can wear both on Fortnite in the metaverse, but also in real life! Discover Fortnite X Ralph Lauren After Balenciaga, Aramani or Burburry, it’s the turn of the New York luxury house to make its...